GOLFTEC, the world’s leading golf academy from the United States with over 30 years of history, has partnered with Woraluk Property Public Company Limited, one of Thailand’s leading property developers, as a joint venture partner to officially launch GOLFTEC Bangkok — its first branch in Thailand — at W District, Phra Khanong. This collaboration marks a significant milestone in elevating the standard of golf instruction in Thailand, as the country becomes GOLFTEC’s latest market in Asia, following Hong Kong, Singapore, and China. For the first time, Thai golfers will have access to OPTIMOTION™, GOLFTEC’s proprietary AI technology, and PGA-certified coaching from a brand with more than 260 locations worldwide and over 20 million lessons delivered globally.
“Thailand has always been a market we care deeply about. The growing golf market, the calibre of local golfers, and the lifestyle-driven atmosphere of W District all align perfectly with GOLFTEC’s vision as a premium golf institution committed to delivering measurable, data-driven results for players at every single level,” said Abhinav Gorawara, Co-Owner and Managing Partner of GOLFTEC Asia.
At the heart of what sets GOLFTEC apart is OPTIMOTION™ — its proprietary technology exclusive to GOLFTEC. It is a 3D Motion Capture system that combines high-speed HD cameras with artificial intelligence to analyse a golfer’s swing in real time, capturing more than 4,000 data points per swing, with no wires or sensors required on the body. The system creates a digital skeletal model to precisely measure shoulder tilt, hip rotation, and weight transfer, enabling coaches to identify and correct flaws with pinpoint accuracy from the very first session — breaking through long-standing limitations and helping Thai golfers improve their game faster and more effectively than ever before.
“Playing better golf should never be left to guesswork — it must be driven by data that delivers real, measurable results. That is why every one of our coaches undergoes rigorous training to harness world-class technology and data, pinpointing every flaw and upgrading each player’s swing for immediate, tangible improvement,” said Anurag Mathur, Co-Owner and Managing Partner of GOLFTEC Asia.
The W District branch spans 234 square metres with five private practice bays, including a dedicated bay for left-handed golfers. Services offered include One-on-One lessons with PGA-certified coaches trained through GOLFTEC University, data-driven swing evaluation and analysis, indoor bay practice with instant visual feedback, on-course lessons with a professional, and club fitting via the TECFIT® system in partnership with leading global brands — Titleist, Callaway, Ping, and Mizuno. All session data and coaching recommendations are accessible at any time through GOLFTEC’s personal mobile application.
Alongside the branch opening, GOLFTEC Bangkok has also launched the Founder’s Club — a founding membership tier limited to the first 100 members only. Members receive a range of long-term privileges including a lifetime loyalty discount, facility access benefits, golf travel packages across Asia through GOLFASIAN, and entry to exclusive networking events. The launch of the Founder’s Club reflects GOLFTEC’s commitment to building a lasting, high-quality golf community in Thailand.
GOLFTEC Bangkok is designed to serve golfers of all levels — from those looking to take their game seriously, dedicated amateur players, the expatriate community familiar with international standards, to beginners who want to build the right foundation from day one. The choice of W District in the Sukhumvit–Phra Khanong area, adjacent to BTS Phra Khanong station and well-connected by both rail and road, reflects the brand’s intention to reach Bangkok’s premium urban audience in the most accessible location possible.
“Over 30 years, GOLFTEC has helped more than 1.8 million golfers around the world play better and improve faster. On average, our students drop 7 strokes from their scores, and those who go through a GOLFTEC fitting gain more than 21 yards on average. These are the results we are bringing to every Thai golfer who walks through our doors,” added Brienne Mahon, Head of GOLFTEC Asia.
Those interested in booking a swing evaluation or learning more can visit www.golftec.co.th, follow @golftec_bangkok on Instagram, call 02-109-9836, or contact the branch via LINE Official Account @golftecbkk.