'Je' Festival Set To Generate 8.1 Billion Baht For Phuket

(8 October) Kasikorn Research Centre expects a THB 8.1 billion cash flow during Vegetarian Festival in Phuket province alone.The province has long been known as the epicentre of the vegetarian festival, which is also known as ‘Je festival’, celebration.

For decades, the province hosted the celebration joined by many Thai and Chinese tourists.

Across the country, many Thai-Chinese also participate in the festival by abstaining from meat and dairy products.

During 5-13 October, Kasikorn predicts that the numbers of tourists visiting the island province should increase to 12.3% from the same period last year.

Those expected numbers of tourists should spend at least THB 2.3 billion in accommodation or 28.4% of all expenses, according to the report. Aside from that, THB 1.55 billion and THB 1.25 billion are said to be spent in food and souvenir, respectively.

The season is also expected to generate THB 0.93 billion in leisure and entertainment business, THB 0.78 billion in Transport, and THB 0.88 billion in other tourism related activities.

It is also reported that apart from many Thai tourists from Bangkok. Phuket is expected to welcome tourists from Chinese origin who live in other Asian countries, such as China, Malaysia, Singapore, Hong Kong, Japan and South Korea.

Phuket’s beaches are also attracting some Western European tourists, as the "high season" for tourism is approaching.

 

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