BANGKOK — Suzuki has advanced its after-sales service, partnering with dealers to expand body and paint repair centers to 40 nationwide, and offering a 1-year unlimited mileage repair warranty.
On August 19, Tadaomi Suzuki, CEO of Suzuki Motor (Thailand) Co., Ltd., revealed that the company remains committed to doing business in Thailand. To prepare for future competition, Suzuki plans to introduce new products to the market from 2025 onwards.
Suzuki also announced the “SUZUKI WORRY FREE” campaign, which will elevate all aspects of service, emphasizing sincere customer care to repay the trust customers have always placed in them.
One key plan is collaborating with dealers to build consumer confidence by expanding standardized body and paint repair centers to provide comprehensive services, focusing on delivering the best service.
Mr. Wallop Treererkngam, Executive Vice President, disclosed that Suzuki will enhance quality in all areas through five key strengths that all service centers meeting standards must have:
- Genuine Suzuki Parts: Confidence in the quality of certified Suzuki genuine parts.
- Professional Service: Confidence in professional, friendly service and consultation, with attention to every repair detail by skilled technicians certified in Suzuki vehicle repair.
- Suzuki Standard Tools: Use of specialized tools certified by Suzuki for precise and efficient repairs.
- Suzuki Certified Auto Paint: Use of Suzuki-certified auto paint for beautiful and durable results, like new from the factory.
- Repair Warranty: Guaranteed quality and standard repairs, offering customers peace of mind with a 1-year unlimited mileage repair warranty and 1-year or 20,000 km parts warranty (whichever comes first).
In the future, Suzuki plans to expand its standardized body and paint repair centers from 32 nationwide to 40 by adding 8 more this year. This expansion aims to support Suzuki’s business growth and provide timely, convenient service to customers, delivering the best service experience.
“We continuously strive to improve Suzuki’s after-sales service. We’ve developed a fully functional Dealer Management System (DMS) to access customer data in real-time, helping us understand customer service history and accurately assess needs and service costs. We also cooperate with all dealers to focus on professional practical training for employees to ensure excellent customer service,” said Mr. Wallop.
Previously, Suzuki Motor (Thailand) issued a statement on June 7 to announce that it will close its automobile plant in Thailand by the end of 2025 as a part of reviewing Suzuki’s global production structure.
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