IWATE (Kyodo) — Takata-no-Yumechan, the official mascot of Rikuzentakata in the northeastern prefecture of Iwate, was announced the winner of Japan’s 10th and final “yuru-kyara” mascot competition on Sunday.
The white mascot, which made its first appearance in January 2012 as a fairy delivering dreams and happiness from a bag slung over its shoulder, received 280,017 votes at the contest held over the weekend in Takizawa, Iwate Prefecture.
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