The initiative sends the message that taking action for community and environmental impact can be simple. For every postcard sent, Marriott Bonvoy will make a donation to WWF-Singapore (World Wide Fund for Nature Singapore) in support of their conservation efforts in Southeast Asia.
Singapore, December 2023 – Marriott Bonvoy, Marriott International’s portfolio of 30 extraordinary hotel brands and award-winning travel program, today announced the Good Travel with Marriott BonvoyTM Postcard campaign, inspiring travelers to do good through the program, while spreading the message of meaningful travel for positive impact.
As part of the campaign, travelers can send a digital version of the Good Travel with Marriott BonvoyTM postcard to a friend or family, to share their meaningful travel experience with the program. For every digital postcard sent, Marriott Bonvoy will make a donation to its philanthropic partner, WWF-Singapore (World Wide Fund for Nature Singapore), to support their conservation work in Southeast Asia.
The campaign is part of the purpose-led program, Good Travel with Marriott BonvoyTM, which offers guests the opportunity to contribute meaningfully to three distinct pillars of the program: Environmental Protection, Community Engagement and Marine Conservation. Available at close to 100 hotels across the Marriott Bonvoy portfolio in Asia Pacific, experiences range from bamboo shark conservation efforts in Khao Lak to mangrove planting in Fiji and food redistribution in Bali.
“The Good Travel with Marriott BonvoyTM Postcard campaign is an opportunity to inspire our guests and members to not only take action for good, but also spread the message to their friends and family,” said John Toomey, Chief Sales and Marketing Officer, Marriott International, Asia Pacific. “We hope to inspire more travelers to reimagine travel from pure leisure to value-adding opportunities, creating a ripple effect of more collective action to bring positive change in our communities and on the environment.”
The postcard illustrations were designed in collaboration with PARDICOLOR artist, Joséphine Billeter, to create travel art that depict the concept of holidaying while doing good. PARDICOLOR is an environmental creative arts initiative that supports local artists to raise environmental and social awareness across Southeast Asia.
Spreading the Message of Meaningful Travel for Positive Impact
From today until 31 December, guests and members can send a Good Travel with Marriott BonvoyTM postcard through a simple three-step process:
- Step #1: Pick your digital postcard – Head to the Marriott Bonvoy Asia website and pick a postcard design of your choice. There are three postcard designs, each reflecting the program’s three experience pillars: Environmental Protection, Community Engagement and Marine Conservation.
- Step #2: Share your message and experience with Good Travel with Marriott BonvoyTM – Write your personalized message to a friend or family member. Fill in their recipient details and hit send.
- Step #3: Take action to support conservation efforts – Once the postcard has been sent, Marriott Bonvoy will send a donation on your behalf to WWF-Singapore. Proceeds will go to supporting WWF’s conservation efforts in Southeast Asia, such as their on-the-ground work to improve the sustainability and responsibility of seafood sources.
