
Bangkok, Thailand – The 1, Thailand’s No.1 Digital Lifestyle & Loyalty Platform under Central Group, unveils “The 1 to The World” – exclusive privileges that follow members globally. In partnership with Central Group’s international department stores and key partners, The 1 delivers seamless benefits abroad, with enhanced rewards for The 1 Exclusive, CENFINITY, and premium perks via Central The 1 Credit Card.
Representing The 1 members as true Global Citizens, renowned TV host and global affairs commentator Dr. Wit Sittivaekin together with his spouse Khun Puey – Veenarat Laohapakakul, also a well-known news anchor, shared their personal experiences of enjoying the comfort and convenience of The 1’s International Privileges in their global travels.
Explore all privileges on The 1 APP: https://go.the1.co.th/UohD/45go8

Expanding Loyalty Beyond Borders :
Hansa Wongsiripitack, Head of Marketing, The 1, said:
“With over 22 million members nationwide, travel consistently ranks among the top three lifestyle interests. With Central Group’s global network, we extend benefits seamlessly to leading department stores abroad – offering convenience, exclusivity, and value worldwide.”
International Privileges include:
All Members: Earn The 1 Points + 10% discounts at Rinascente (Italy), KaDeWe & Oberpollinger (Germany), Illum (Denmark), Globus (Switzerland), de Bijenkorf (Netherlands), Daimaru (Japan), Lotte & The Shilla Duty Free (Korea), Marina Bay Sands (Singapore).
The 1 Exclusive: Up to 20% discount, fast-track tax refund, hotel delivery, gift wrapping, VIP lounge, personal shopping assistant.
CENFINITY: Chauffeur service, welcome drinks, tailoring, beauty treatments.
Central The 1 Credit Card Holders (The Black, Black, Luxe): Cashback up to 15% and access to 1,600+ airport lounges worldwide.
Voices from Global Citizens

Dr. Wit: “Being asked for my The 1 membership at Rinascente felt like placing a Thai flag abroad. Beyond points, services like hotel delivery and VIP Lounge access made me feel truly special worldwide.”
Veenarat: “From collecting points in Europe to 15% cashback with Central The 1 Credit Card, every benefit makes shopping more rewarding. Membership feels valuable both at home and abroad.”









































