BioActive+, the premium wellness supplement brand from New Zealand, has joined forces with New York skincare icon Kiehl’s to debut the “Complete Your Younger Skin” campaign in Thailand. This first-ever collaboration brings together inner and outer skincare solutions, promoting a holistic approach to beauty and wellness in response to the growing demand for integrated self-care.
This meaningful collaboration is rooted in the shared vision of both brands: that truly youthful, healthy-looking skin can only be sustained when it’s cared for from within—at the cellular level—as well as with effective external skincare. Through this campaign, BioActive+ and Kiehl’s combine their expertise to offer a comprehensive skin health solution, drawing on years of innovation and proven results in their respective products.
BioActive+ is a concentrated liquid supplement powered by AstaReal® and RiaGev®—two advanced ingredients that work synergistically to boost cellular energy, support skin elasticity, and strengthen immunity. Complementing this inner care, Kiehl’s brings its dermatological expertise with the Retinol Micro-Dose Serum, an award-winning, science-backed anti-aging formula clinically proven to visibly smooth wrinkles, firm skin and improve texture while remaining gentle on all skin types, even first-time for retinol users.
Dr. Wasana Intasang, the founder of BioActive NZ 1984 Co Ltd., said, “BioActive+ aims to inspire consumers to prioritize self-care from the inside out. This collaboration with Kiehl’s represents a shared commitment to delivering a truly holistic skincare solution—combining the unique strengths of both brands. Together, we hope to empower customers to embrace a more complete approach to beauty and well-being. Through this campaign, we especially hope to encourage younger generations to start their self-care journey early with high-quality, effective products.”
Sutthirak Subvijitra, co-founder of BioActive+, added, “At BioActive+, we place strong emphasis on research and development, as well as the use of high-quality ingredients. Our collaboration with Kiehl’s—renowned for its science-backed skincare—perfectly aligns with our mission to promote the concept of inside-out self-care to a wider audience.”
Wiphavee Thabsakul, General Manager – L’Oréal Luxe, noted, “Kiehl’s is deeply committed to developing high-performance skincare backed by science. This collaboration with BioActive+ reflects our shared belief in the power of research-driven results and our mutual vision for holistic beauty. With the launch of the Retinol Skin-Renewing Daily Micro-Dose Serum alongside BioActive+, we aim to raise awareness about the importance of inside-out care and help consumers understand how to achieve healthier, younger-looking skin on a deeper, more meaningful level.
To celebrate the official launch of the “Complete Your Younger Skin” campaign, BioActive+ and Kiehl’s are rolling out a series of exciting activities throughout September 2025:
- “BioActive+ Paint the Town Red” | September 4–10 at RED AREA
Kick off the campaign with a week-long wellness pop-up where visitors can enjoy complimentary skin health checks using Kiehl’s cutting-edge Derma Reader Pro, along with free samples of BioActive+ Slurpy—a fun and refreshing way to support beauty from within.
- TikTok Shop Mystery Box Giveaway | September 4–30
BioActive+ and Kiehl’s take the excitement online with a month-long giveaway on their TikTok Shops. Fans can receive exclusive mystery boxes packed with premium BioActive+ supplements and Kiehl’s signature Routine Kits—designed to surprise and delight.
- Kiehl’s The Youth Lab Event | September 25–October 1 at Central Ladprao, Zone A Experience skincare innovation firsthand at this interactive event. Guests will receive a deep skin analysis using the Derma Reader Pro and enjoy access to exclusive offers, personalized consultations, and special gifts.
The “Complete Your Younger Skin” campaign is an invitation for consumers to embrace a new, science-backed approach to beauty. By combining the strengths of inner wellness and outer care, BioActive+ and Kiehl’s aim to raise awareness about holistic skincare and inspire a deeper understanding of anti-aging solutions from the inside out.
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